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Jordan LLC was
founded in 1998 by Michelle Jordan to assist
CEOs, senior executives, and other leaders with their strategic
communication needs. The firm specializes in issue and reputation management (enhancing, protecting, restoring,) crisis communication, and brand strategy – an implicit component of reputation management. Representative clients include CEOs, Board directors, high net worth individuals; public companies, family-owned businesses, non-profit organizations, academic institutions, and master planned communities. |
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While the range of
clients and assignments is diverse, there is
always a challenge to be addressed and a problem
to be solved.
Crafting and executing an
effective communication strategy to drive the
defined agenda forward is an essential component
of a successful outcome. Many assignments are
confidential and all are handled with a high
degree of sensitivity. |
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| While Jordan LLC’s
professional experience runs the strategic
communications gamut, the firm specializes in
counseling clients in: |
Reputation and Issue Management:
Identifying and addressing potentially troublesome
issues before they escalate into situations that
can have a negative impact on the good name and
reputation of an individual, a family, or an organization.
Crisis
Communication: It is rarely the issue
or crisis that taints a reputation, but the way in which
it is handled. Assisting
clients facing high-octane situations with their
internal and external communications outreach; developing and executing
an effective messaging strategy and plan, including, when necessary, the all-important media relations component.
Branding and Messaging Strategy: Assisting organizations develop or enhance what they say about themselves to resonate with the various audiences they are looking to reach and influence.
Representative Client Groups include:
Boards of Directors:
Identifying, addressing and resolving
communication issues that can compromise
performance and effectiveness.
CEOs:
Strategically raising their visibility with key
constituents so as to enhance their reputations
and the standing of their companies. Initiatives
include securing speaking engagements, media
interviews and Board placement.
High Net Worth Individuals: Addressing the special challenges faced by the financially fortunate and/or socially prominent in this complex, intrusive Internet age. This initiative includes auditing and analyzing the client's reputation, then protecting, enhancing, or restoring it depending on the need.
For Profit and Non-Profit Enterprises: Creating robust branding and messaging strategies to elevate the reputation and good name of the organization especially in highly-competitive environments.
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